Services, Coaches, and Consultants
Higher Education
The Freelance Web Designer Who Cares
Bring a website or brand upgrade together with less frustration and headaches.
Full-Stack Web Consulting
Gain a perspective or way to improve when it comes to new client intake, events, sign-ups, payments, social media, and emails.
Done-for-You Wix Websites
Launch a code-free Wix, WordPress, or Squarespace website that tells your story, comes up in search, and empowers you.
Add-On Support Hours
Gain dedicated support hours or a regular day of the week for priority leadership and updates. These spots fill up fast.
Position Your Service, Program, or Memberships More Clearly
Because Your Good Mission Wants A Website to Match
Hire a calm, more accessible, and caring web designer.
What is it? Who is it for? Why does it matter? How, when, and where is it done? It sounds simple enough to answer these questions, until it's not. And now it's broken.
By booking and hiring me, you can hand off your website or improve your brand's story and web strategy from right where you are. And finally, you can start to move from a state of second-guessing your website and yourself to "I'm ready."
My mission is to help you do business, while your signature offers, your values, and the surrounding experiences you deliver click into place with those who matter. 100% hassle-free.
20+
Happy freelance projects and clients in the past 12 months
100+
Portfolio pieces and proof of completed work
300%
Average increase in web traffic, visibility, or at bats with my touch
1:1
Meetings and emails for project updates and reivisons
Get to Know Me
After more than 10 years in marketing agency leadership, building high-stakes websites, content strategies, and chasing new business, I craved a way out. After having two kids, everything started to shift. I felt tired, pulled in too many directions, and like I was trying at all costs to keep up.
As I learned how to be a better mom to my family and myself, I knew I didn’t want to start over. I wanted to build a more flexible, simple career path where my high amount of care, clarity, and communication matter more than constant output.
Doing this freelance work with compassion, as a creative and skill-building outlet for me, and for you, to have someone you can trust with your online image, feels light, purposeful, and lasting.
Frequently Asked Questions
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Template Websites vs. Custom: Which Should You Pick?
Your Website Goals | Templates or AI Generated Websites | Custom Done-for-You Websites |
|---|---|---|
Reflects your voice, values, and positioning | No | Yes |
Flexible structure that adapts | No | Yes |
Clear, intentional content flow | No | Yes |
Designed for long-term use | No | Yes |
Quick to fill-in with your words, images, and launch | Yes | No |
Lower initial investment | Yes | No |
Minimal strategy or planning required | Yes | No |
Easy starting point for early experiments | Yes | No |
Likely to need replacement or rework later | Yes | No |
Built around your business and offers | No | Yes |
Every Client is My Favorite
What They're Saying
“I love your work. You are so talented! The extra things you thought of and touched up in my branding refresh and campaign lead pages made a big difference. I recommend you all the way for creative and design work.”
Heather Muhlhauser
Elevate Excursions and Elevate Cincinnati Event Host
“I love working with you! You have so much experience in web design and UX. This transformation has been fun to see. The data doesn't lie: keyword rankings, increased visitors, and bookings for treatments.”
Sophia Vega
SEO Consultant and Strategist for
Austin Regenerative Therapy
"Wow!! Thank you so much, Gina! Your focus, design, foundation, and ideas were critical to telling the story!!! I'm still a bit speechless....I want to make sure you know I am thankful for your amazing support."
William Gosnell
Sycamore School Board Official and Professor at the University of Cincinnati
Let's Talk →
Book a Time to Discuss Your Goals
30 min
Free
Featured Project: Columbia University Coaching Conference Website
A Recent Full-Stack Site Puts Wix Studio and CMS to the Test
A lot of people are always asking me...why Wix? Why not WordPress, or something else? Wix has built in exactly what you may want for your service, coaching program, community business, or event. Much more is possible without so many outside tools, subscriptions, plugins, apps, and web processes to maintain. The Columbia University Coaching Conference website was a great challenge and advancement in my design business, where I decided to partner with Wix Studio.
Wix has a Built-in Events App, Agenda, and Calendar
A Fully Equipped Event Management App
The Wix Events app that comes built in with any Wix or Wix Studio website was able to list both the upcoming and previous conference events. On each event, it was simple to attach recap documents or summaries, link to an outside registration, and add a gallery.
Plus, we could create an agenda so people can filter and save their own track. All are making the Columbia Coaching Conference website a more integral tool for running the event.
A Full Lineup of Speakers and Speaker Bios
This Full-Stack Conference Website Put the Wix CMS to the Test
I created a new Wix CMS collection, a custom spreadsheet with some organizational and web architecture thoughts, and then card elements on the front of the website. These cards are connected to the right spreadsheet columns and fields to automatically populate and order.
This foundational setup using the Wix CMS empowered the Columbia University Teachers' College board and leadership team to add over 90 keynotes, event speakers, their presentation titles, team members, and bios to their conference website. The possibilities for dynamic pages and experiences in a breeze with Wix are endless.
